SKUs, GTINs, models, variants, marks, approved imagery, titles, reference URLs, and canonical product data.
Customer-approved truthBrand protection data
Monitor brand risk across the public web with evidence attached.
Build review queues for counterfeit candidates, unauthorized sellers, MAP and channel observations, impersonation, content reuse, and reputation exposure. WSA captures the source, comparison cues, artifacts, and history behind every candidate.
- Reference setStart from the truth your reviewers trust
Protected products, marks, assets, authorized entities, pricing inputs, markets, and exclusions stay versioned beside the monitor.
- Public signalsWatch the sources where brand risk appears
Marketplaces, retailer sites, search results, public profiles, ads, websites, and content pages feed the right review queue.
- Review packetDeliver the reason, artifact, and history together
Each candidate keeps the source URL, request context, matched and missing cues, capture artifacts, state history, and rule version.
Start with the workload
Start with the brand-protection queue your team needs first.
Counterfeit review, channel monitoring, pricing policy, impersonation, content reuse, and reputation exposure need different source coverage and records. Select a queue to see the signals, fields, artifacts, and handoff it should include.
Candidate discovery operation
Surface listings that resemble protected products.
Compare agreed public listing fields with the reference catalog and preserve the cues that caused each candidate to surface.
- Use identifiers, normalized text, imagery, variants, sellers, and source-specific fields
- Keep missing identifiers and ambiguous matches visible for reviewers
- Distinguish a potential match from an authenticity or infringement finding
Protection brief
Define the protected truth before the monitor starts collecting.
Brand-protection data is only useful when the comparison inputs are explicit. Start with the products, marks, approved assets, authorized entities, markets, policy inputs, and exclusions your reviewers already trust.
Protection brief · v3.4Inputs that make candidate records defensible
Sellers, distributors, domains, profiles, partners, known aliases, and exclusions.
Versioned allowlistsApproved marketplaces, retailer sites, search engines, public profiles, ads, websites, categories, languages, and regions.
Eligibility + feasibilityMatch cues, pricing thresholds, exclusions, duplicate handling, priority bands, and review systems.
Customer-approved policy inputMarketplacesRetailer sitesSearchPublic profilesAdsWebsitesContent pages
Review queue
Make every alert explain why it deserves review.
A useful queue row shows what matched, what was missing, which rule ran, whether the object changed, and where the reviewer left it. Priority can help order work; it should never hide the underlying cues.
Candidate queue · illustrativeWhy surfacedReview state
Marketplace listingNorthline Trail Shelloutlet_world_88 · FR
- image cue
- model text
- seller unresolved
needs review
Public profile@northline-outletpublic profile · ES
- mark cue
- destination differs
new candidate
Marketplace listingTrail Shell · Navyauthorized_partner_04 · DE
- catalog match
- seller authorized
excluded
Storefrontnorthline-clearance.examplewebsite · IT
- similar name
- content changed
changed
Candidate record
Give reviewers a record they can inspect, filter, and hand off.
Agree which source fields, reference values, matched and missing cues, screenshots, timestamps, retrieval states, and review states travel with every candidate. The exact record changes by source and operating model.
Structured endpointsUse supported commerce or search APIs when their documented fields fit the brief.Custom sources, cross-source normalization, match logic, history, and artifact packaging are scoped separately.
Source Observed object Match cues Artifacts History
Source & capture
source_urlsource_typelisting_idmarketlanguagecaptured_atretrieval_state
Observed object
titleproduct_idvariantpricecurrencyavailabilityseller
Matching
reference_idmatched_cues[]missing_cues[]rule_versioncandidate_reason
Artifacts & history
screenshot_refpage_reffirst_seenlast_seenchange_statereview_state
Listing history & collection health
Separate real source changes from collection noise.
Preserve the sequence behind each candidate. A changed price, disappeared page, unavailable response, failed request, and confirmed exclusion are different events and should lead reviewers to different next steps.
- 01Version the observation
Retain first seen, last seen, changed fields, and prior artifact references.
- 02Expose missingness
Report absent fields, unavailable pages, excluded sources, and failed collection explicitly.
- 03Group cautiously
Use stable source IDs or agreed keys; label suspected relationships as unresolved.
Listing historymarketplace.example/item/784
4 observations- First observed
Listing and seller captured.
- Price changed
EUR 149 → EUR 129.
- Page unavailable
Source returned an unavailable state.
- Observed again
Same listing ID; title changed.
observedchangedunavailablecollection failedexcludedreview pending
Decision boundary
Draw a clean line between monitoring and enforcement.
The service scope defines eligible public sources, protected references, traffic, retained artifacts, destinations, and retention. Authenticity, authorization, policy, legal, escalation, and enforcement decisions remain with your reviewers or appointed advisors.
Excluded by default
Test purchases, seller contact, private or login-gated access, account creation, credential use, complaints, legal notices, platform reports, takedown submissions, attribution, and enforcement.
- 01WSA observes
Collect agreed public pages, source context, available fields, retrieval states, and contracted artifacts.
- 02Rules can classify
Apply approved references, thresholds, exclusions, and workflow labels when included in the service.
- 03Your team reviews
Determine authenticity, authorization, policy applicability, legal meaning, priority, and escalation.
- 04Your team acts
Investigate, contact partners, preserve formal evidence, submit notices, request takedowns, or pursue enforcement.
- 05Both govern scope
Approve source eligibility, traffic, personal-data handling, access, retention, destination, and deletion rules.
Operating model
Pick the operating model that matches your brand-protection team.
Run your own collectors, use a maintained retrieval layer, receive a scheduled candidate feed, or hand off the agreed monitoring workflow. In every model, your team keeps the review, legal, escalation, and enforcement decisions.
Maximum collection control
Run your monitoring stack on WSA proxy infrastructure.
WSA operates the documented proxy service and available routing controls. Your team runs discovery, browser or HTTP collection, extraction, matching, scheduling, quality, maintenance, and delivery.
VerantwortungOwner
Monitoring purpose, protected references, authorization lists & policy rulesIhr Team von Experten
Source eligibility, proxy access & network serviceYour team + WSA service
Collection, extraction, matching & evidence artifactsIhr Team von Experten
Scheduling, quality, source maintenance & deliveryIhr Team von Experten
Candidate review, legal determination, escalation & enforcementIhr Team von Experten
Best for brand-protection teams with their own collectors, matching logic, review queue, and case systems.
Explore proxy infrastructureMonitoring pilot
Pilot the queue on the cases your reviewers actually face.
The pilot should include obvious matches, ambiguous candidates, authorized examples, missing fields, changed pages, unavailable sources, and collection failures—not only clean successes.
- 01 · Define
Approve the reference truth
Confirm protected assets, authorized entities, sources, markets, rules, traffic, artifacts, and destination.
- 02 · Sample
Inspect representative states
Collect candidate, authorized, ambiguous, unavailable, changed, and failed examples from the real source mix.
- 03 · Accept
Approve the candidate record
Set fields, comparison logic, history keys, retries, acceptance measures, ownership, retention, and alert rules.
- 04 · Launch
Operate the monitoring scope
Run the approved cadence, monitor collection and field quality, maintain contracted sources, and deliver records or exceptions.
Evaluation questions
What buyers should confirm before monitoring begins.
Confirm source scope, matching inputs, screenshots, history, cadence, maintenance ownership, and enforcement boundaries before launch.
Does WSA determine whether a product is counterfeit or infringing?
No. WSA can collect public observations and apply agreed customer-supplied matching rules, but authenticity, authorization, infringement, and legal conclusions remain with your team or appointed advisor.
Which marketplaces, sites, search engines, or public profiles are supported?
Potential sources include supported public marketplace pages, retailer sites, search results, public profiles, ads, websites, and content pages. Production scope depends on source eligibility, feasibility, geography, selected product, and the agreed contract.
Can screenshots and page evidence be retained?
Supported browser workflows can capture screenshots and rendered-page outputs. For scheduled or managed programs, artifact type, destination, access, retention, and deletion are defined in the evidence contract.
How are potential matches identified?
Potential matches can use approved identifiers, normalized text, images, seller or domain lists, price rules, and source-specific fields. Each candidate should retain matched, missing, and excluded cues plus the rule version used.
Can sellers, domains, and listings be tracked over time?
When stable source identifiers or agreed keys are available, records can include first-seen, last-seen, changed, disappeared, and reappeared states. Suspected relationships remain separate from confirmed real-world identity.
Can multiple sources be normalized into one schema?
Yes, within a scheduled feed or managed contract, agreed fields can be mapped into one inspectable schema while preserving source-specific values and missingness.
Can observed prices be compared with supplied MAP or channel rules?
Yes, when included in scope. WSA reports the observed value, comparison input, rule version, and comparison state. Your team decides whether the policy applies and what action to take.
How frequently can sources be checked?
Cadence is defined per source and workload during scoping. It depends on source behavior, permitted traffic, change rate, desired freshness, evidence requirements, and delivery model.
Who maintains collection when a source changes?
Proxy customers maintain their collectors. API customers maintain their downstream workflow while WSA maintains the documented service layer. WSA maintains contracted connectors and extraction for scheduled or managed delivery.
Does WSA submit takedowns or perform enforcement?
No. Standard scope ends at agreed public-web observation, evidence packaging, and delivery. Candidate review, investigations, legal notices, platform complaints, takedowns, and enforcement remain with your team or appointed provider.
See the candidate record first
Put a review-ready evidence sample in front of your team.
Bring protected references, authorized entities, representative sources, markets, and the rules your reviewers use. We will map the source set, candidate fields, comparison states, artifacts, cadence, and operating ownership.